Webinars have multiple uses in today’s internet world.
- Webinars can simply be an informative talk or sales presentation, geared to converting interested parties into potential buyers (essentially moving them down your sales funnel)
- Recorded webinars can be a time saving and passive income generating tool for speakers, and trainers and for those who lead workshops. These webinars are the main ingredient in on-line training courses.
- Recorded webinars can also form an on-line library for small to large companies, effectively freeing employees time from tasks ranging from new employee orientation, to training
- Webinars are incredibly useful sales and perception building tools, but ultimately the content of the webinar and the way you manage and conduct it impact its usefulness. A poorly run webinar with little valuable content will leave participants with a poor impression of your business, effectively achieving the opposite effect you had intended. So, before you decide to hold a webinar, here are some tips that I have learned along the way.
Top 15 Steps for a Successful Webinar:
1. Send Reminder Emails
Leading up to the webinar, send a reminder email twice – once 1 day before the webinar and once 1 hour before the webinar. This service should be available to pre-program as autoresponders with most email software providers….
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