Streaming Media West Summit

I had the opportunity to visit this event in Huntington Beach California. Although no surprise who the leaders were in the game when they gave out the awards View here

I did notice that OTT devices were a focus in many of the talks. To share with you one of the main points is that Viewer exoirience is number 1 priority. You can have the best business model, you can have the best content however, with out this key starting point you WILL FAIL. I hope that give you food for thought when creating your next video.

IS FLASH DEAD? No Not Yet!

It seems in the new modern business world you need to change or adapt to many new emerging technologies. This doesn’t mean you need to make radical changes in your business technologies every few months, however some technology changes are going to occur as we look to increase speed and quality of the content we deliver to our viewers.

Most businesses are now dealing in online video and lets face it if you are looking into the future and longevity of your business, it is important to know what’s changing in this department. My business partner and I had been looking at new technologies and discussing the best streaming systems and we have asked ourselves a few questions.

One of the main questions was “will flash be around much longer?”.

Doing some research – we found through Streaming Media magazine an in-depth insight into what is predicted to be happening in the future with Flash, online video platforms and multiple screen type delivery. We would like to share that with you now. The predictions make sense to us….. let us know what you think?

Please click on the graphic below to view the online article.

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Do it Like a Pro on Youtube

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Many businesses upload their content to YouTube to get their message to the masses. However most businesses unless they are experts in video do not understand that encoding content in the correct manner has a huge effect on their YouTube video when it comes to long term storage and technologies getting better and better. So remember garbage in garbage out. We will share with you the recommendations for standard uploads and high-quality uploads for video creators with enterprise quality Internet connections. To get your video up onto Youtube effectively and play smoothly you need a good upload speed, not download speed – I recommend a minimum of 2mbps ie 2000kbps most adsl 2 land lines average 0.675 mbps ie 650kbps…) You can use speedtest.net to check your upload connection speed.

YouTube won’t reject all your files if you don’t follow their format as long as it falls into the category including .MOV .AVI .WMV and .FLV. The advance specification page recommends H.264/AAC in an .MP4 container format. YouTube will attempt to encode pretty much any file you get it. But without encoding to a high-quality standard you will just get the most predictable results. YouTube recommends uploading in stereo or 5.1 Audio in either 48 or 96 KHZ as you’ll see in many presets on many encoding tools they use 44.1KHz. We have found to change this to 48 which gives you a much better result.

With H.264 parameters YouTube recommends using the high-profile with CABAC entropy coding with variable bit rate encoding. Here YouTube recommends no B frames however we recommend having a B frame with an interval of 2. You can also use to key frames a second and interval that none of most encoders match. These tests were done by Jan Ozer author of the book “Producing Streaming Video for Multiple Screen Delivery”.

Remember don’t change the frame rate for uploading if you shoot at 24p you should upload at 24p.
Finally frame composition if you’re working with interlaced source content you to recommend D interlacing before uploading. Produce native 16.9 video at 16.9 resolution and native 4.3 video at a native 4.3 resolution. YouTube also recommends against uploading files with a pixel aspect ratio other then 1.0 otherwise known as square pixel output.

Below you will find the standard upload charts recommended by YouTube.
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We hope this helps you in your video production when you upload to YouTube. If you need help please contact us on 1300 WEBINAR in Australia or +61 7 3293336 if calling from overseas.

Webinar Free Tips

Presentation Software a Brief Insight to Great Webcasting

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“The choices you make from this day forward will lead you,
step by step, to the future you deserve.”

Setting up a webcast or webinar presentation takes planning and may seem over-whelming. Formatting color design and getting your video right so you can achieve that dynamic result.

So here is a brief insight to some presentation creation tools that you could use to create the impact necessary to communicate your message during your live webcast or webinar. We all know these guys “Microsoft”. Microsoft’s Power-point can seem to be the only choice when one is setting up a webinar presentation to educate people about a topic. But Power-point’s got a whole lot of competition: Google Presentation, Prezi, Slideshare, and its strongest rival, Keynote.

Power-point has great theme designs, transition effects and is user friendly. And when combined with the countless graphics that can be found is a powerful tool. Keynote however has superior multimedia functions. Unfortunately with Keynote it’s not compatible on a PC while Power-point will work on a Mac.

Google Docs is known for its sharing and collaboration capabilities, which include simultaneous editing by up to 10 people and sharing with as many as 200 people. You can publish presentations to a unique URL or embed them in your Website. You can’t however edit the presentations on a smartphone,( but who would really need to) but you can view them on a mobile OS operating systems that supports HTML. So that’s a bonus.

Prezi, presentation tool has a number of features that makes it a great option. Unlike other presentation packages, Prezi doesn’t use a slide-based approach. It’s presentations are built on one large whiteboard-like workspace.

This allows the presenter to give a visual representation of how the ideas in a presentation relate to each other. The presenter can set an order in which sections of the presentation are shown, using pathways between different sections, or you can simply pan around and zoom in and out as needed. And yes you can add video from a file or Youtube into Prezi as well. Prezi is cloud-based and is available as a downloadable application for Windows, Mac, iPhone and iPad, as well as being accessible on the Web via a browser. This is handy as well because this means that a user saves their presentations to the cloud and can continue to work on them from anywhere on different devices. Users need not be online to deliver presentations and Pro users can even create and edit presentations while offline.

Again you can share presentations and collaborate with other people when creating them. Multiple users can work on Prezi at the same time and can present with multiple people. You also have the ability to switch between presenters regardless of where they are located. Nice!

So there’s some tools to get your slides looking the part. Now engagement and delivery! Statistics show that human interaction keeps persons focused on the topic. The top marketers are using Live Video webinars or as some call them Webcasts why not give it a try. Create your slides in any of the presentation software’s we discussed then go live. Let us show you how you can educate and train your audience better than ever before combining the power of slides with your live stream. This is how companies build rapport with the viewer as well as keep them focused on the message.

As they say in the culinary arts “presentation is everything”. Why not adapt this in your webinar/ webcast presentations. Check all of this software out and use what feels comfortable for you. Or you can outsource. There’s somebody out there who can set up your presentation for you at a fair price.

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I never teach my pupils, I only attempt to provide the conditions in which they can learn. – Albert Einstein

Knowledge

Everyone has some knowledge to give. We all have something we are passionate about and guess what! Someone else is willing to pay for it.

Most people do extra courses throughout their life so they can be better at something. They use that knowledge and make someone else’s life or their families life better, such as by educating themselves in something so that they bring in more income to the household.

Sounds great right! But if you are short on time it can be tricky to educate yourself. For me I like quick lessons that I can watch then digest. This works well and is proven to be a successful way to retain information in today’s busy world. I love it because I can watch the video on my mobile device when I’m out and about.

What’s it called? Its called “Chunk Training” and Liz Walker “Founder of Chunk Training” and part time lecturer at the University of Bristol Veterinary School perfected this technique for her passion.

Her “Chunk Training” courses were born of a need which developed in her own practice:

She states “As a one centre, one vet small animal practice with 3 staff members, keeping our staff trained and aligned was easy. As we grew to 3 centres, and over 25 staff, problems started becoming evident.

  • We couldn’t get everyone together at one time and place for training.
  • It was not cost effective to send all staff to the same training.
  • It was also impossible to release all staff regularly enough to keep training up to date.

The result was that vets and nurses tended to do much more training than other staff.”

Imagine drip feeding your “Chunk Training” in an auto responder series over a few weeks . You can create extra income from your passion sharing it with others on autopilot.

Humans retain information when we are not overloaded and setting up your own “Chunk Training” system isn’t as over whelming as one may think. Many models Viastream uses can be fine tuned for your own “Chunk Training” courses.

Contact us for a chat on How you can drip feed your knowledge to a global audience.

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