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8 Essential Tips to Success
When Using Video Webinars
PLUS
Learn the
2 BIGGEST MISTAKES
When Setting up a
LIVE VIDEO WEBINAR

How to Do a Webinar Your Audience Will Love

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Good webinars can be a little like independent movies – they leave you feeling wonderful, inspired, and ready to take on the world. Bad webinars, however, are more like Michael Bay movies – after two hours, you begin to wonder how somebody could have possibly been paid to make something so unapologetically terrible.

If you’ve ever wondered how to do a webinar that people will actually want to watch, you’ve come to the right place. In today’s post, we’re going to look at whether you should even be planning a webinar, a checklist of webinar best practices, and we’ll also learn some valuable lessons from two of WordStream’s seasoned webinar pros along the way.

Should You Even Produce a Webinar?

Believe it or not, this is a question that most marketers fail to ask before diving headlong into creating a slide deck, crafting invitation emails and all that other fun stuff.

Here’s the reason there are so many painfully boring webinars out there: many marketers don’t produce a webinar because it will be useful to their audience, but rather because it will be a great lead generation tool. Unfortunately, not all content deserves a webinar, but that never stood in the way of a determined marketer with targets to hit.

Read more at www.wordstream.com

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